How To Write Effective Sales Letters

Here’s an easy, step-by-step guide to writing sales letters that get responses. 1. Identify your target market, the recipient of the letter. (Be as specific as possible so you can focus really closely on them as individuals). 2. Determine what your message or offer is, and decide what you want them to do. 3. Now draft your letter using this basic format. This is a basic structure for writing any form of sales letter. Draft your letter with your message or offer using this format, and then follow the tips and hints in step four to improve and strengthen your

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How To Double Your Online Sales

If you’re trying to make money online, sooner or later you have to face it. Conversion. That intimidating topic: how to get more buyers from the same amount of traffic. The only reason conversion is intimidating is that there are a lot of places you can go astray. Most of them aren’t that hard to fix, but any one of a thousand little problems can keep you from getting the conversion you should have. I don’t have a thousand tips for you today, but I do have 101 to get you started. Here are 101 fixes, some small, some big,

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“How To Write Your Company Vision Statement”

A vision statement is a broad, inspiring image of the future state a business aspires to reach. It describes without specifying how aspirations will be achieved, or when. It is ambitious, and forward-thinking. It’s not about where the organization is now, it’s about what the organization will be, or aspires to be.   A vision statement needs to: describe aspirations and intent be inspirational for your staff and customers project a compelling story paint a clear picture use engaging and descriptive language be realistic align with your company’s values The vision statement will also provide a clear criteria or measuring stick for decision-making.

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Are You Sitting On Acres Of Diamonds?

Your existing  customers are your “Acres of diamonds”. This is a true tale of a farmer in Africa. He sold his farm to go prospecting for diamonds only to find out subsequently that his farm had been a giant diamond field. He’d literally been sitting on acres of diamonds all along. One of the best ways you can rejuvenate business is to find your stray clients and offer them something amazing. First you need to understand why they strayed and are no longer purchasing from you. There are generally four reasons why customers/clients leave. They are: Unrelated causes that have

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How To Double Your Bottom Line In Under A Year

Very few people are aware of these 8 key strategies which you could implement right now in any small business to double your bottom line. It would take less than a year. You just need to make small steady weekly improvements to 4 key numbers. Can you spare 30 minutes for my FREE educational training workshop?  I’ll explain all the steps to you and show you exactly what to do.  And I’ll give you access to all the templates you need to implement these improvements. I’ll also briefly explore a couple of ways in which you could possibly save tax and improve

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